OUR VALUES
W A : I T BOTANICAMENTE
OUR CORE VALUES | WHY WE STAND OUT
W A : I T BOTANICAMENTE
OUR CORE VALUES
WE BELIEVE IN THE HEALING POWER OF A SCENT AND SIGHT.
WE BELIEVE IN THE NATURE AND NATURAL PROCESSES OF LIFE.
WE WANT TO PRESERVE NATURE AND KEEP SUSTAINABILITY IN MIND WITH EACH STEP WE TAKE AND THE DECISION IT MAKES.
We strive to create beauty and personal care products that have minimal impact on the planet and promote ethical practices throughout all our supply chains.
WA:IT is the first carbon negative European beauty brand. Our company, based and producing in Italy, prioritizes environmentally friendly and socially responsible practices throughout its entire product lifecycle. This includes sourcing eco-friendly ingredients, using sustainable packaging, minimizing carbon footprint, promoting ethical production, and fostering positive impacts on communities. Being carbon negative WA:IT takes sustainability to the next level by not only aiming to reduce our carbon footprint but also actively removing more carbon dioxide from the atmosphere than we emit.
KEYPOINTS:
ETHICAL SOURCING AND HARVESTING PROCESSES
SHORT SUPPLY CHAINS IN JAPAN AND ITALY
NATURAL AND ECO-FRIENDLY FORMULATIONS
MINIMAL PACKAGING AND RECYCLABILITY
CRUELTY-FREE AND VEGAN PRODUCTS
CARBON FOOTPRINT REDUCTION
TRANSPARENT LABELLING AND CERTIFICATIONS
OUR VALUES
Sutainability
Ethical sourcing
Efficacy
Transparency
Inclusivity
WE SAY NO TO- toxicity
- compromises
- cruelty