HARU Eau de Parfum - The Fragrance of Rebirth

Warm neroli, earthy patchouli & a touch of cinnamon. Nature's most searched notes, in one ritual.
🌱 100% plant-based✓ Cruelty free🧴 Crafted in Italy
Regular price $55.00
Sale price $55.00 Regular price
Unit price
Compare Ask a question

Ask a Question

* Required fields

  • Estimated Delivery:Mar 19 - Mar 23

  • Free Shipping & Returns: On all orders over $89

Size: 3.4 fl.oz / 100 ml – Eau de Parfum

Roll-On Size: 0.34 fl.oz / 10 ml – for scent-on-the-go

HARU means “spring” in Japanese — the season of renewal, regeneration, and awakening. It’s a time to let go of what no longer serves you, and step into the light with clarity and intention.

More than a perfume, HARU is a sensorial ritual of new beginnings. A warm, layered scent that mirrors the beauty of transformation — from first bloom to full expression. Crafted to support your emotional evolution, HARU invites you to slow down, breathe deeply, and embrace the unfolding of each day.


Fragrance Notes

Top: Neroli, Bergamot, Cinnamon, Black Pepper, Cardamom
Heart: Jasmine, Orange Blossom
Base: Patchouli, Vetiver, Elemi, Amber, Cedarwood, Tonka Bean, Vanilla


Aromatherapy Benefits

Rebirth & Inner Balance
Neroli calms the nervous system and restores emotional equilibrium
Cinnamon lifts mood and fosters a sense of joy
Black Pepper boosts endorphins and confidence
Cardamom enhances mental flexibility and openness

Positivity & Emotional Strength
Bergamot reduces stress and supports emotional resilience
Jasmine soothes fatigue and awakens the senses
Orange encourages lightness, play, and love for life

Grounding & Self-Connection
Patchouli invites intimacy with oneself
Vetiver offers grounding and calm
Elemi balances energetic centers (chakras)
Cedarwood strengthens inner focus and self-worth
Tonka Bean & Vanilla bring warmth, comfort, and spiritual vitality


Why You'll Love HARU

  • Naturally Crafted in Italy with 100% plant-based ingredients

  • Vegan, Clean & Cruelty-Free

  • A scent that evolves with you, just like the seasons


How to Use

Apply to pulse points — wrists, neck, behind ears — and inhale deeply. Let HARU guide your breath, reset your energy, and awaken your spirit.


Experience the Rebirth

With HARU, every day is a new beginning.
Embrace the change. Ignite your inner growth.
Spring isn’t just a season — it’s a way of being.

A clear glass bottle of HARU Eau de Parfum with a wooden cap, displaying the brand's logo on the front.

HARU Eau de Parfum - The Fragrance of Rebirth

As Featured In

Forbes
Vogue
ELLE
WWD
Oprah Daily
InStyle
WA:IT HITO Eau de Parfum - Captivating Natural Fragrance for Pure Soul Experience

Made with 100% plant-based ingredients. Certified carbon-negative since 2021.

WA:IT was born from a simple belief: that what you put on your skin should be as mindful as how you live.

Founded by Raffaella Grisa, engineer, traveler, and lifelong advocate for conscious beauty, every formula is crafted in Italy with 100% plant-based ingredients, designed to become a ritual you actually look forward to.

The first carbon-negative beauty brand in Europe, because caring for yourself and the planet should never be a compromise.

Questions? We've got you.

Recently Viewed Products